A COMPARATIVE STUDY ON FINANCIAL PERFORMANCE OF MAHINDRA & MAHINDRA LIMITED AND MARUTI SUZUKI INDIA LIMITED
Special Issue - Innovative Commerce: Bridging Business and Computer Applications (ICBBCA-2026) |PG Department of Commerce with Computer Applications, Mannar Thirumalai Naicker College, Madurai – March 2026| International Journal of Computer Science (IJCS) Published by SK Research Group of Companies (SKRGC)
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Abstract
The purpose of this comparative analysis is to investigate the financial performance of Mahindra & Mahindra (M&M). Maruti Suzuki India (MSIL) regarding their strategic direction over the time frame of 2021-2025. This five-year timeframe encompasses a period of significant change for the India automotive industry, as the industry recovers from the COVID-19 pandemic, shifts towards more premium vehicles, and begins to implement large-scale electrification. This research introduces a multi-dimensional assessment tool to assess how two of the largest automotive manufacturers in India experienced macroeconomic volatility from different business models. Maruti Suzuki has continued to leverage its competitive advantage based upon being the low-cost volume leader with extensive networks of service locations while Mahindra & Mahindra strategically transitioned to dominate the SUV segment of the automotive market and strengthen its position as a global leader in agricultural equipment through the farm-tractor segment.
References
- Mahindra & Mahindra Limited. (2021–2025). Annual Reports. Retrieved from [Official Website Investor Relations].
- Maruti Suzuki India Limited. (2021–2025). Annual Reports. Retrieved from [Official Website Investor Relations].
- Goyal, A. (2022). Comparative financial performance of leading automobile companies in India. International Journal of Finance and Economic Studies, 8(3), 112–125.
- ?Khanna, R., & Varma, S. (2023). Impact of supply chain disruptions on the Indian automotive sector: A study of Maruti Suzuki and M&M. Journal of Business Strategy & Management Research, 12(1), 56–70.
- ?Murugan, K. (2024). Ratio analysis as a tool for evaluating corporate liquidity: Evidence from the Indian passenger vehicle industry. Indian Journal of Commerce and Management Studies, 15(2), 40–52.
- ?Society of Indian Automobile Manufacturers (SIAM). (2024). The Indian Automobile Industry: Statistical Profile and Performance Outlook.
Keywords
Financial Performance, Comparative Analysis, Ratio Analysis, Profitability & Liquidity, Mahindra & Mahindra (M&M), Maruti Suzuki India (MSIL).